Course curriculum

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    A curriculum aligned with nationally recognized industry skill standards in Customer Service and Sales

    • CUSTOMER SERVICE AND SALES CURRICULUM

    • RETAIL INDUSTRY OVERVIEW

    • CUSTOMER SERVICE

    • SELLING AND SERVICE

    • STORE OPERATIONS

    • GETTING THE JOB

    • INTRODUCTION AND COURSE LOGISTICS

    • EXERCISE

    • What’s Your Learning Style?

    • Learning Style Descriptions

    • Visual learners:

    • Auditory learners

    • Kinesthetic learners

    • UNDERSTANDING THE RETAIL INDUSTRY

    • Exercise: Exploring Your Skills

    • What Is Retailing?

    • Exercise: Different Types of Retailers

    • IMPORTANCE OF THE UNITED STATES RETAIL INDUSTRY

    • U.S. Top Retailers 2011 According to Revenue

    • ECONOMICS OF RETAIL

    • MANUFACTURER --> WHOLESALER --> RETAILER --> CUSTOMER

    • DIVERSITY OF THE INDUSTRY

    • Exercise: Different Types of Customers

    • HOW RETAILING ADDS VALUE TO PEOPLE’S LIVES

    • CASE STUDY: Walmart Shifts Strategy

    • CONSUMER BEHAVIOR (WHY PEOPLE BUY)

    • Exercise: Customer Decision-making

    • RETAIL SECRET SHOPPER SURVEY

    • ADVANCE RETAIL TEST